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Social Strategy

In the context of Web3, a social strategy refers to the approach taken by a project or platform to build community, foster user engagement, and facilitate interaction through decentralized social features and platforms.

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Jesse Pollak Departs Base App Leadership Amidst Social Strategy Reassessment

By Owais Farooq • 2 weeks ago
Jesse Pollak Departs Base App Leadership Amidst Social Strategy Reassessment

Jesse Pollak has stepped down from leading the Base app's development, acknowledging shortcomings in its crypto social strategy. Jordan Fish, known as Cobie, will now spearhead the team.

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